Built for the future of franchise.

The quickest and easiest territory mapping software that you’ve ever had 🤠

Make smart decisions using data-driven reports to design territories, radius maps, and analyze your market. This all-in-one online platform helps you choose the best location by providing detailed demographics and competitor analysis.

  • Intuitive and
    easy-to-use

    Instant reports and time-saver

    Real people,
    quick support

    Reliable and
    up-to-date data

    Visualize and export demographics

    Search for businesses, places and competitors

    happy customers
    0 +
    of businesses & places in our database
    0 millions
    active users
    0 +

    Know Your Market Like a Boss

    No more guessing games! Smappen empowers you with deep market insights:  demographics, income levels, employment statistics, and more. Understand who your customers are, where they live, and what drives their decisions. With Smappen, knowledge truly is power—giving you the confidence to make informed decisions.

    Outsmart the Competition

    Gain a competitive edge with Smappen’s advanced analysis tools. Identify your competitors, explore points of interest, and uncover market gaps or areas of overlap. Whether you’re navigating a saturated market or breaking new ground, Smappen equips you with the insights to stay ahead. 

    Map Your Franchise or Sales Territories

    Effortlessly map and manage your franchise or sales territories with Smappen. Define your boundaries in just a few clicks and gain a clear view of their performance. Whether you’re optimizing existing territories or creating new ones, Smappen ensures your franchisees have the right market potential to thrive. 

    Find the Perfect Location

    Identify the perfect location for your next move by leveraging precise demographic data and performance insights.  With Smappen, you’ll attract potential franchisees like a magnet, hitting the sweet spot for successful expansion every time.

    Territory Mapping Tool

    Finding the ideal location is crucial for success. With Smappen, you can identify the best spots for your business expansion. Utilize our cutting-edge mapping tools to create territories based on travel time, isochrones, administrative boundaries, or custom distances. 

    Let Smappen guide you to the perfect location that aligns with your business goals.

    radius map

    Create as-the-crow-flies or isodistance areas in minutes for any distance or transportation method. With Smappen, you can draw multiple drive time and radius maps quickly, overlay them, and cross-reference them with a wealth of data for market research and site selection.

    drive-time map

    Depending on the transportation mode, Smappen takes into account several criteria (speed limit on each type of road, public transport timetables, cycle paths, etc.) and sets the maximum area that you can reach and visualize on drive time maps.

    zip code map

    Using administrative boundaries – states, counties, zip codes, or UK postcodes – Smappen lets you create territories that align perfectly with your business vision. Define boundaries with a few clicks and watch your empire take shape.

    Try Smappen now

  • Start using Smappen now

  • A driving radius map is a powerful tool for businesses and individuals alike. It provides a visual representation of how far you can travel within a certain time frame or distance from a specific location. Whether you’re a business owner looking to target a specific market or a traveler planning your next adventure, a driving radius map can help you make informed decisions. Learn how to create and utilize driving radius maps to enhance your planning and decision-making.

    Creating a custom radius map is easier than you might think. With the right tools and a few simple steps, you can design a map that suits your unique needs.

    To create a radius map, you can use the Smappen app. Here are the steps:

    1. Go to the Smappen app (it’s free)
    2. Click on “Add an area”
    3. Define your starting point address
    4. Select the “Distance” travel mode
    5. Then, click on “Circle” mode
    6. And select the distance you need (in miles or kilometers)
    7. Click on Calculate

    Smappen will then automatically draw a radius map around the specified address. 

    You can also choose any other transportation mode.

    For businesses, knowing your target audience’s geographic reach is crucial. Radius maps enable businesses to analyze customer demographics, such as income levels and population density, within a specific area. This information helps in understanding the local market and tailoring marketing strategies accordingly.

    Companies looking to grow can use radius maps to identify high-potential areas for new locations. They can assess the competitive landscape, find underserved regions, and determine accessibility to key points of interest.

    Smappen takes radius mapping to the next level by providing an intuitive platform that offers:

    • Customizable Radius Sizes: Create single or multiple radii with precise measurements.
    • Demographic Insights: Overlay data like population, income levels, and more to make informed decisions.
    • Competitor Analysis: Identify overlapping areas or white space opportunities for your business.
    • Collaboration Tools: Share your radius maps with team members or stakeholders effortlessly.